21 Centrale Partners and Cleor come together for a new stage of growth

August 2, 2012

21 Centrale Partners takes a majority stake in Cleor, partnering with its Founder, Gilles Bennejean.

Cleor is a leading French jewelry retailer with an original concept: make jewelry a fashion accessory and make it accessible to all. The 77 Cleor boutiques located in shopping centers allow the company to generate an annual turnover of around M 50.

With the support of 21 Centrale Partners, Cleor will have the means to accelerate its growth, to broaden its geographical coverage in France and to expand internationally. The network should reach 100 stores in the coming months, marking a first step in the implementation of a new stage of development.

GĂ©rard Pluvinet, Founding Managing Partner and Cedric Abitbol, Managing Partner of 21 Centrale Partners commented:" We were attracted to the concept introduced by Cleor and the quality of its manager, Gilles Bennejean, who is supported by a talented and experienced team. All the elements are gathered here to make a great growth story".

Gilles Bennejean, Founder and CEO of Cleor added:" I partnered with 21 Centrale Partners for its strong know-how in business development, both in France and internationally. In addition, the 21 Group s expertise in distribution networks will be a real asset to Cleor ".

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