Multi-specialist insurance broker FMA Assurances reinforces its two-wheelers activity with the acquisition of Auvray, completing 2nd build-up under 21 Invest France’s tenure

December 15, 2020

21 Invest France is delighted to announce that its portfolio company FMA ASSURANCES, a multi-specialist insurance broker, will reinforce its two-wheeler product offer with the acquisition of Auvray.

FMA Assurances, which today operates in several segments of property, casualty and personal insurance, is historically positioned in the two-wheeler segment. The group has always displayed its ambition to strengthen its leadership in this niche through organic growth - with intensified distribution among current dealerships, the development of new partnerships and the launch of new products - but also through external growth with the acquisition of strategic partners such as Auvray.

Auvray has been a reference player in the two-wheeler market for over 30 years. The company offers protection solutions for motorcycles, scooters and bicycles, with innovative locks and marking systems. The company has built a top-tier reputation with more than 400,000 customers, enabling it to post a turnover of 4.5 million euros with strong profitability.

With this acquisition, FMA Assurances intends to develop its property and casualty insurance business and create a comprehensive range of innovative offers that will best meet the expectations of its customers (BtoB & BtoBtoC). The strategic value of the merger between FMA Assurances and Auvray is confirmed by the evolution of the two-wheeler market, which demonstrated its resilience this year and whose attractiveness has even been increased by the sanitary crisis.

Ludovic Dumont, CEO of FMA Assurances comments: « After 8 months of discussions which allowed us to identify all the synergies between Auvray and FMA Assurances, as well as confirm our common values, I am delighted to support Auvray in this new phase and especially to provide an exclusive range of services to our customers and partners. Our ambition is to double Auvray’s turnover with the support of its historical managers. »

Stéphane Perriquet,  Managing Partner & Deputy General Manager of 21 Invest France adds: « We are happy to complete this 2nd build-up with FMA, less than two years after 21’s entry. Auvray's positioning will accelerate the development of the two-wheeler business, which is at the heart of the group’s strategy and which currently benefits from a favorable environment. With this acquisition, we are taking an important step in the ambitious growth project that we share with Ludovic Dumont and his team. »


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